I am easily attracted to a trade show booth with a nice theme or design and also with the products or services they showcasing. Of course, if it is food, technology and gadgets, accessories and handicrafts. I am mostly interested to handicrafts and interview some of the owner on how to make such a product.
I am fond of logos because I love logo designing as a hobby and I usually found their logos at the table skirt, which is easy to view what the company is going to offer for the public. Having a nice booth will attract a lot of people to come to the trade show and because of that, you will really need a pipe and drape as dividers and also to control the crowd. After that day, I always end up having a shopping bag on my hands.